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Dictionary of a Franchise Convention

Dictionary of a Franchise Convention

By Annie Baptiste

On Thursday 7 April, FASA hosted the annual Convention as part of the International Franchise Exhibition.  There were some excellent speakers who shared some interesting information, advice and insights into franchising specifically, as well as business management in general. 

Here are a few terms mentioned throughout the day that will stick with me. Not all of them are new, but may need further explanation as they apply to business today.

Franchising: Great business mechanism but open to abuse

Responsible vs Irrisponsible

By Eric Parker

Recent press reports have cast a negative light on franchising, as franchisees are complaining about the practices of some franchisors. If franchising is implemented correctly it’s a great business mechanism to create wealth for “unnatural” entrepreneurs and create jobs. However limited legislation leaves the mechanism open to abuse.

In the current economy many franchisees from franchises that are not supported adequately will fail, giving the category a bad name.

Let’s look at the difference between a “Responsible Franchisor” and an “Irresponsible Franchisor”

8 Ways franchisors should assist franchisees in an economic downturn

Eric Parker

By Eric Parker

There is little doubt that 2016 promises to be a difficult trading year. We can expect the Rand to devalue further, interest rates to rise, increased taxes and further job cuts. Additionally, the average consumer has maxed his credit limits and finds himself totally over extended and in severe debt. The prevailing drought will also hit the economy and consumers at various levels.


So in this challenging environment, what should the role of the Franchisor be in 2016?

Franchising predictions: What’s trending in 2016?

Franchise industry predictions 2016

By Eric Parker

We take a look at four of the major themes that are set to influence the franchising sector in 2016. While the franchising sector remains resilient we expect 2016 to be a challenging one for small business.

  

 

How to update your conference in 2016

Annie Baptiste

By Annie Baptiste

For a few years now, we at Franchising Plus, have been wondering if there isn’t a better way to motivate, inspire and create change through company conferences. We spend so much money on treating our clients, suppliers and franchisees, but do we really get the value we are paying for and does this translate into real value for our franchisees? Are they going back to their stores with tools to improve their businesses?


In my search for an answer I came across a very interesting article by Nick Gold, MD of conferencing agency, Speakers Corner. This article on “Trends set to shape event management/marketing in 2016” resonated with me, because this is the way we have seen conferences changing for the better.