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Have you measured your temperature – is your franchise hot or not?

Melissa Ontong - Franchising Plus

By Melissa Ontong

Franchisee Survey: As a growing franchisor, you can very easily get caught up in the day-to-day management of your business with franchisee recruitment, store openings, putting out fires and trying to keep everybody happy. It is easy for you to get bogged down with this day-to-day management which could result in you losing sight of what your how your franchise business and brand are developing.

Help your struggling Franchisees – is a royalty break a good option?

Melissa Ontong - Franchising Plus

By Melissa Ontong

A royalty fee or management service fee is the ongoing fee payable by the franchisee to the franchisor in exchange for receiving ongoing assistance in all aspects of operating the business.

The value of PR and how to apply it to your small business or franchise

The value of Public Relations in your franchise

By Reneé Pretorius, ...with pepper communications.

As a small business or franchise owner, you probably think that ‘PR’ is for major companies that can afford to pay a ‘PR’ consultant a huge monthly retainer to keep them in the press when they are squeaky clean and out of it when they are not so ... squeaky clean.

Is your brand smashable?

Anita du Toit - Franchising Plus

By Anita du Toit

I recently attended a seminar presented by Martin Lindstrom, world renowned branding and retail expert, on Branding and the Digital Marketing Revolution. What struck me the most was this question: Is your brand smashable?

Ten top tips for marketing a franchise

Anita du Toit - Franchising Plus

By Anita du Toit

The International Franchise Expo (IFE) runs from 9-11 May at the Sandton Convention Centre and will put a spotlight on franchising this week. Whether you are exhibiting or not, most franchises are looking for quality new franchisees to strengthen their networks. This article looks at some tips for marketing your franchise.