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The Basics

The word "franchise" comes from the French language and means privilege or freedom. In a sense, franchising offers people the freedom to own, manage and direct their own business. While starting a business can be a lonely challenge, franchising offers people the opportunity to be in business for themselves, but not by themselves. The franchisee owns his/her own business, but the franchisor remains in the picture, providing ongoing training, strategic direction and field support.

The franchisor has developed a proven business formula and brand that it wants to grow further by granting franchises.

The franchisee is a person that seeks a business opportunity that will provide ongoing support.

Why Franchise your Business?

There are many reasons why companies look at franchising their business. Some manufacturing companies look at franchising as a powerful way to own a distribution channel for their products, other companies consider franchising as an ideal way to give BEE candidates a share of their business. Here are some of the reasons why companies consider franchising.

  • Strategy for dynamic growth
  • Allows for economic expansion through motivated owner operators
  • Broaden distribution network and brand presence with little or no additional capital
  • Control of distribution channel through franchising's strict procedural standards
  • Allows for expansion into outlying areas that are not feasible for corporate outlets
  • Franchising is an ideal empowerment tool

Our Services

We offer a comprehensive range of services to meet every franchising requirement. We guide our clients through the entire franchising process from the first idea to implementation. These services include:

  • Franchise Viability Studies
  • Strategic Planning
  • Piloting Concepts
  • Development of Franchise Documentation
  • The Franchise Audit
  • Franchise-by-Numbers
  • Franchise Surveys
  • Franchise Recruitment
  • Training
  • Conference Speaking
  • The EE Test
  • www.whichfranchise.co.za
  • Social Format Franchising

 

Contact us for more information

Why we are South Africa’s leading franchise consultancy

Objectivity

We attribute a large amount of our success to our objectivity and focus on specific client needs. If we feel that franchising is not an optimal expansion solution, we can assist you in evaluating alternative owner operator mechanisms – from agencies to joint-ventures, and can help you implement a mechanism that suits your business objectives best. We strongly believe that not every business can be franchised.

Credibility

Franchising Plus has a high visibility in the franchising sector through our publications and FASA board membership. Each member of our team is dedicated to ethical franchising and our good reputation means that our clients gain instant credibility with financial institutions and potential franchisees.

Commitment

We believe that the success of our clients is linked to our success. We are committed to delivering consistent professional service through every step of a project. We will guide you throughout the rollout of a franchise concept and liaise with all other required service providers such as advertising agencies and lawyers.

Experience

With over 40 years combined experience in franchising, we are well equipped to handle every aspect of the franchising process. We have gained valuable hands-on experience in numerous industries and we understand the needs of a variety of business types – from the large corporate to the entrepreneur.

Innovation

We are the only innovative franchising consultants who are constantly developing new approaches to franchising and actively researching trends affecting the industry.

Our Clients

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